[citation needed] In the Philippines, it has a team in the Philippine Basketball Association, the Powerade Tigers. [18] In 1999, Coca-Cola purchased 50% of the shares of Inca Kola for $200 million, subsequently taking control of overseas marketing and production for the brand. This includes the Walt Disney Parks and Resorts,[a] Merlin Entertainment, Universal Parks & Resorts, Six Flags, Cedar Fair, and SeaWorld Entertainment which are six of the nine largest theme park operators worldwide (it is unknown whether OCT Parks China, the Chimelong Group, or Fantawild, the fourth, seventh, and eighth largest theme park operators respectively, use Coca-Cola). [132], Coca-Cola sponsored the English Football League from the beginning of the 200405 season (beginning August 2004) to the start of 201011 season, when the Football League replaced it with NPower. [102], During the 1990s, the company responded to the growing consumer interest in healthy beverages by introducing several new non-carbonated beverage brands. Precious Malau works as a HR Coordinator at Coca-Cola Singapore, which is a Food & Beverage company with an estimated 595 employees; and founded in 1992. In this project, a corporate office building for Coca-Cola, we mainly seek an architectural image that represents, dedicating much of our work to the pursuit of his personality. A groundbreaking for the new facility is scheduled for the first quarter of 2023. C2 contains a mix of high fructose corn syrup, aspartame, sucralose, and Acesulfame potassium. World of CocaCola is located next to the Georgia Aquarium and Center for Civil and Human Rights in downtown Atlantas Centennial Park District. Registered office address: Pemberton House Bakers Road Uxbridge, Middlesex UB8 1EZ United Kingdom Tel. John Pemberton had taken a break and left Robinson to make, promote, and sell Coca-Cola on his own. [37] On August 14, 2018, the Coca-Cola Company announced a minority interest in Body Armor. The Coca-Cola Company owns a 30.8% stake in Coca-Cola Amatil Ltd; therefore, the Coca-Cola Company owns a further 6.93% stake in MADE Group through its ownership stake in Coca-Cola Amatil Ltd. 2022 - 7 . After an August 2015 investigative report exposed the GEBN as a Coca-Cola Company front organization, GEBN was shut down. [6] Pemberton's bookkeeper, Frank M. Robinson, is credited with naming the product and creating its logo. In 2001 the United Steelworkers of America and the International Labor Rights Fund (ILRF) filed a lawsuit against Coca-Cola and Bebidas y Alimentos and Panamerican Beverages, Inc. (also known as Panamco LLC; the primary bottlers of Coca-Colas beverages in Latin America), claiming that the defendants had openly engaged so-called death squads to intimidate, torture, kidnap, and even murder union officials in Latin America. Coca-Cola European Partners plc Registered in England & Wales, company number 9717350. Coca-Cola India's revenue from operations rose 2,741.54 crore in 2019-20, up 18.63% during 2019-20 as compared with 2,310.92 crore a year ago. As of 2018, the company held assets worth US$83.21 billion and employed more than 60,000 people across the globe. MARTA stop W1: Dome/GWCC/Philips Arena/CNN Center. [13] In 1986, Coke sold off two assets, namely Presto Products and Winker-Flexible Products to an investment group led by E.O. An illustration of a person's head and chest. Hotel in Atlanta (0.7 miles from Coca-Cola Company Headquarters) Element Atlanta Midtown features free bikes, fitness center, a shared lounge and terrace in Atlanta. The aim of the initiative was to address decades of research on diet-related diseases, such as Type 2 diabetes and hypertension, by promoting physical exercise to the population but avoiding discussion of the link between such diseases and junk foods, including sugary drinks. In 2011, it acquired the remaining stake in Honest Tea, having bought a 40% stake in 2008 for $43 million. [9], Coca-Cola acquired Minute Maid in 1960 for an undisclosed amount. For answers to our frequently asked . "[92], Coca-Cola advertising has "been among the most prolific in marketing history," with a notable and major impact on popular culture and society as a whole. Coca-Cola Bottling Co. Consolidated, headquartered in Charlotte, North Carolina, . Work Biography for Precious Malau, Coca-Cola Singapore. In 1899 the Coca-Cola Company signed its first agreement with an independent bottling company, which was allowed to buy the syrup and produce, bottle, and distribute the Coca-Cola drink. Coca-Cola Southwest Beverages, a company of Arca Continental, is one of the largest Coca-Cola bottlers in the United States. Company Description: The Coca-Cola Company is home to numerous beverage brands including five of the world's top six nonalcoholic sparkling soft drink brands: Coca-Cola, Sprite, Fanta, Diet Coke and Coca-Cola Zero Sugar. Find many great new & used options and get the best deals for COCA COLA FILLING OPERATION BUILDING 70003 NORTH POLE BOTTLING WORKS/MIB at the best online prices at eBay! *Online ticket sales end 2 hours before closing time each day. Our nutrition, juice, dairy and plant-based beverage brands include Minute Maid, Simply, innocent, Del Valle, fairlife and AdeS. Coca-Cola Statistics: The Coca-Cola Company is an American multinational corporation founded in 1892 and is the world's largest non-alcoholic beverage manufacturer and distributor company. Employing . The History Of Coca Cola; Our People; Products; Community; Partners; Careers; Locations; Contact Us; We sell, produce, and distribute our incredible brands across eight hometown bottlers in Illinois, Kansas, and Missouri. An illustration of a horizontal line over an up pointing arrow. The Coca-Cola Company manufactures, markets, and sells certain beverage concentrates, syrups, and finished beverages to authorized bottling partners. Office Space. The Coca-Cola Company offers over 500 brands and 3,500 . In 2001, the Minute Maid division launched the Simply Orange brand of juices including orange juice. Header placeholder lorem ipsum dolor sit amet, consectetur adipiscing elit. Exit I-75/85 North and follow Northbound via I-75/85 route. . events at Coca-Cola Arena. While its other income had contributed 70.52 crore to the financial year ended March 31, 2020. Coca-Cola Consolidated is based in the southeast, midwest, and mid-atlantic portion of the United States. Client Coca-Cola. [63] In 1987, Coca-Cola once again became one of the 30 stocks which makes up the Dow Jones Industrial Average, which is commonly referenced as a proxy for stock market performance; it had previously been a Dow stock from 1932 to 1935. Industry: LIVE ENTERTAINMENT, MAJOR EVENTS. Coca-Cola is the . The company was incorporated in Wilmington, Delaware, but has its headquarters in Atlanta, Georgia. Seven years later, Coca-Cola sold the production firm to Sony. The Coca-Cola Company leverages the remarkable diversity of people across the world to achieve our purpose of refreshing the world and making a difference. Coca-Cola Headquarters is located in Atlanta, Georgia 30313, United States. They are part of the Human Resources team within the Human Resources Department and their management level is Non-Manager. 1,763 Jobs. Please visit MARTA to help plan your trip. Locations. Coca-Cola Southwest Beverages LLC is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local . [88] In 2004, Luke Visconti, a co-founder of DiversityInc, which rates companies on their diversity efforts, said: "Because of the settlement decree, Coca-Cola was forced to put in management practices that have put the company in the top 10 for diversity. Buses should drop-off and pick-up passengers in the bus lane along Baker St. They write new content and verify and edit content received from contributors. *Online ticket sales end 2 hours before closing time each day. In addition to soft drinks, it markets waters, enhanced water and sports drinks; juice drinks, dairy and plant-based beverages, ready-to-drink teas and coffees and energy drinks. Alan Lincoln, Sales Center Manager. Phone: (800) 329-2653 Account Services. Like the above-mentioned Simba, the Santiba line of products was short-lived in the marketplace. Fanta was originally an orange-flavored soft drink that can come in plastic bottles or cans. The film company was the first and only studio ever be owned by Coca-Cola. It was a franchising that started in Brazil, broadcast by MTV Brasil and there are various adaptations of Coke Studio such as Coke Studio (India), Coke Studio Bangla and Coke Studio (Africa). eCorporateOffices. [126][127][128], As part of its corporate propaganda campaign to deflect public attention away from the harmful health effects of its sugary drinks, the Coca-Cola Company has funded front organizations. Buses and vehicles larger than 7H x 8W x 16L will qualify as oversized and cannot be accommodated in theWorld of CocaCola garage. Sunday. They Share Offices", "A Shadowy Industry Group Shapes Food Policy Around the World", "12 Years Running: Panini's FIFA World Cup Digital Sticker Album is More Popular Than Ever", "Coca-Cola joins T-Mobile Park lineup as Mariners "official fan refreshment", "Coca-Cola ", "Coca-Cola named entitlement sponsor of iRacing Series | NASCAR", "Coca-Cola becomes title sponsor of NASCAR's esports race", "McLaren signs Coca-Cola sponsor deal for rest of 2018 F1 season", "McLaren Racing - McLaren Racing extends partnership with The Coca-Cola Company", "Inside the growth of Coca-Cola's music TV show in Africa", "PepsiCo Chairman & CEO Congratulates Disney on Grand Opening of the World-Class Shanghai Disney Resort", "PepsiCo re-enters 'Magic Kingdom' with Shanghai Disney deal", "TEA/AECOM 2015 Global Attractions Attendance Report", "Orlando Eye is renamed the Coca-Cola Orlando Eye", "Orlando Eye officially flies Coca-Cola banner", "Interview about the attractions park for Coca-Cola Turkey", https://en.wikipedia.org/w/index.php?title=The_Coca-Cola_Company&oldid=1142626616, Brian Smith (president and chief operating officer), Alfredo Rivera (President, North America Operating Unit), Marcelo Boffi (president, Bottling Investments Group), Barry Simpson (chief information officer), Beatriz Perez (chief of communications, sustainability & strategic partnerships), Giles Leclerc (President, The McDonald's Division), Embotelladora Andina S.A, based in Chile (southern South America) (Company owns 14.7% of series A common stock outstanding & 14.7% of series B common stock outstanding), Coca-Cola Beverages Korea, based in South Korea (independent; owned by, Coca-Cola Bottlers Japan (through a holding company, Company owns 16.3%), PT Coca-Cola Bottling Indonesia (Company owns 29.4%) (Coca-Cola Amatil ltd owns 70.6%), This page was last edited on 3 March 2023, at 13:47. [citation needed], Other major sponsorships include the AFL, NHRA, NASCAR, the PGA Tour, NCAA Championships, the Olympic Games, the NRL, the FIFA World Cups, Premier League and the UEFA European Championships. CocaCola, RED Foundation Partner to End Mother-to-Child HIV Transmission We have 100's of SKUs and a dynamic group of products to distribute to local grocery stores . World of CocaCola is Better Together! Visitors can utilize the Georgia World Congress Center bus marshaling yard. Creative thinker and technology-business solutions leader with more than two decades of broader experience developing and leading high-performing ICT Functions/Teams for Fortune 500 companies and industries leaders e.g., The Coca-Cola Company (2013-2021), Whirlpool Corporation (1998-2012) and ENIChem (1997). Tuesday, February 28, 2023. Who We Are: Coca-Cola Beverages Florida, LLC (Coke Florida) is a family-owned independent Coca-Cola bottler that is the third largestprivately-heldand the sixth largest independent Coca-Cola bottler in the United States. A line drawing of the Internet Archive headquarters building faade. No longer manufactured, the Coca-Cola BreakMate was a three-flavor dispenser introduced by Coca-Cola and Siemens in 1988. We are excited to bring new immersive experiences and exhibits to World of CocaCola in 2023! 121 Baker St. NW Browse FAQs or contact us. Birmingham, AL 35217. [110] As such, the Coca-Cola Company's best selling brand there is not Coca-Cola, but Georgia. The company announced a new "negative calorie" green tea drink, Enviga, in 2006, along with trying coffee retail concepts Far Coast and Chaqwa. In Japan, the best selling soft drink is not cola, as (canned) tea and coffee are more popular. Who is my local Coca-Cola UNITED bottlerclick here >. [18] It also supports public school teachers in Arkansas. We believe working at The Coca-Cola Company is an opportunity to build a meaningful career while helping us make a real difference on a global scale. [25] Nationalism was also thought to be a reason for aborting the deal.[26]. As part of Coca-Cola's global initiative in UK "World Without Waste", the company has started rolling out new versions of plastic bottles featuring an attached cap. [93], In the retail setting, direct store beverage delivery trucks (mobile advertising) as well as point of sale coolers and vending machines have bright red logo blazoned branding. The lawsuit was eventually dismissed. By 1895, Coca-Cola was being sold in every state in the union. Muhtar Kent, Coke's former chief executive officer, stated that the company has the option to increase its stake to 25 percent but could not exceed that percentage in the next four years. Industry Food / Beverage. [93], As of 2020, the Coca-Cola Company offers more than 500 brands in over 200 countries. *Online ticket sales end 2 hours before closing time each day. From sparkling soft drinks and waters . [41], Since 1919, Coca-Cola has been a publicly traded company. [86] The head of sustainability Bea Perez has said they will continue to use plastic, noting "customers like them because they reseal and are lightweight". We believe working at The Coca-Cola Company is an opportunity to build a meaningful career while helping us make a real difference on a global scale. Atlanta, GA 30313-1807, 126 Ivan Allen Jr. Blvd NW Contact Us - Send Us a Message | Coca-Cola. Coca-Cola Consolidated, Inc., headquartered in Charlotte, North Carolina, is the largest independent Coca-Cola bottler in the United States. becoming an even more consumer-centric total beverage company. 20151 Jahr 2 Monate. With its purchase of Minute Maid Corporation in 1960, the company entered the citrus juice market. Together with our bottling partners, we employ more than 700,000 people, helping bring economic opportunity to local communities worldwide. Consumer Relations. We are an international business. J. Frank Harrison III, the Chairman of the Board and the Chief Executive Officer of the Company, owns shares of Common Stock and Class B Common Stock representing approximately 86% of the total voting power of the Company's combined stock and Class B Common Stock. We've established a portfolio of drinks that are best positioned to grow in an ever-changing marketplace. That same year Coca-Cola announced that it would join the Business Leaders Initiative on Human Rights (BLIHR), a group of companies working together to develop and implement corporate responses to human rights issues that affect the business world. Coca-Cola Consolidated is the largest Coca-Cola bottler in the United States. 02 Contact. We are excited to have you visit! The company is associated with over 500 sparkling brands and ranks among the world's top private employers. Tampa, FL, USA Req #24598. It has all the technological solutions necessary for its LEED operation, that is, sustainability requirements and others, but above all it has an organization in its . The company makes, sells and distributes Coca-Cola products along with other beverages, distributing to a market of 65 million people in 14 states. There are two ChargePoint Level 2 stations available on level 3 of World of CocaCola parking garage. Encyclopaedia Britannica's editors oversee subject areas in which they have extensive knowledge, whether from years of experience gained by working on that content or via study for an advanced degree. Now, the company says they'll move their headquarters to a new facility in Apex. [7][8][9], In October 2018, Coca-Cola Bottling Consolidated denied it had discontinued distribution of Tab, though it admitted it had reduced its distribution.[10][11][12]. 4100 Coca-Cola Plaza, Charlotte, NC 28211 | 800-866-COKE (2653) For more detailed information about cookies. [20][21] It announced Odwalla's discontinuation in 2020. Coca-Cola executives verified that the trade secret documents in question were genuine and proprietary to the company. Coca-Cola first started developing the drink in Belgium in 2001. [62] A predecessor bank of SunTrust received $100,000 for underwriting Coca-Cola's 1919 public offering; the bank sold that stock for over $2 billion in 2012. In 2011, a large screen was installed on the building to display Coca . Durango Coca-Cola is a family-owned business operating from its Durango Headquarters for over 100 years. Coca-Cola Bottlers Africa's headquarters located in Port Elizabeth South Africa. Gaylord for $38 million. Our portfolio of brands includes Coca-Cola, Sprite, Fanta and other sparkling soft drinks. [121], It was announced on August 14, 2014, that the Coca-Cola Company was making a cash payment of $2.15billion for a 16.7 percent stake in Monster Beverage Corp to expand its market for energy drinks, with Coke to transfer ownership in Full Throttle and Burn to Monster and Monster to transfer its ownership in Hansen's Natural Sodas, Peace Iced Tea, and Blue Sky Soda to the Coca-Cola Company. [117] China's ministry of commerce blocked the deal on March 18, 2009, arguing that the deal would hurt small local juice companies, could have pushed up juice market prices, and limited consumers' choices. Address. The Coca-Cola Company headquarters and office locations. In 2011, a large screen was installed on the building to display Coca-Cola adverts to mark the 125th anniversary of the company. We appreciate your questions, comments and feedback so we can better serve you. We prepare, sell and distribute 29 non-alcoholic beverage brands. Catch up on the latest Coca-Cola news from around the globe - from exciting brand innovation to the latest sustainability projects. From trademark Coca-Cola to Sports, Juice & Dairy Drinks, Alcohol Ready-to-Drink Beverages and more, discover some of our most popular brands in North America and from around the world. Coca-Cola has a prolific marketing strategy and has produced some of the most prolific adverts throughout history. Coca-Cola products are similar across the world since all formulas are derived from the company's headquarters. The trademark Coke, first used in advertising in 1941, was registered in 1945. Were the third largest Coca-Cola bottler in the U.S., headquartered in Birmingham, Alabama, with over 52 locations across the Southeast. [104], It was in May 2014 when Finley, a sparkling fruit-flavored drink, was launched in France. The product lays the foundation for Coca-Cola's new segment after carbonated beverages, water and juices.[103]. You can meet and take your picture with the CocaCola Polar Bear. [36] During August 2018, The Coca-Cola Company acquired Moxie for an undisclosed amount. [5] That company was merged with other bottlers to form Coca-Cola Bottling Co. Consolidated in 1973. Our companys focus on disciplined portfolio growth and value creation is the product of our people and their strong commitment to creating beverage brands that are loved and shared by people around the world. In 1992 the company introduced its first bottle made partially from recycled plastica major innovation in the industry at the time. The trademark Coca-Cola was registered in the U.S. Patent Office in 1893. The Coca-Cola Company is headquartered in Atlanta, GA and has 48 office and retail locations located throughout the US. The company also operates the World of Coca-Cola exhibitions in Las Vegas and Lake Buena Vista that feature the sampling of popular flavors, and a history museum. [140], Coca-Cola is also an executive producer of Coke Studio (Pakistan). The acquisition closed on January 3, 2019. Upload. The conspiracy was revealed by PepsiCo, which notified authorities when it was approached by the conspirators.[114]. Contact Us; Policies; FAQs (opens in a new tab) By checking this box, you are confirming your acceptance of the Coca-Cola company Terms of Use and Privacy Policy [38] On September 19, 2018, the Coca-Cola Company acquired Organic & Raw Trading Co. Pty Ltd the manufacturer of MOJO Kombucha in Willunga, Australia. Despite costing nearly 30 percent more per ounce, the mini cans have been met with positive sales figures. Updates? The controversy gained worldwide attention and led several American universities to ban the sale of Coca-Cola products on their campuses. [28][29][30] In August 2014, it acquired a 16.7% (currently 19.36% due to stock buy backs) stake in Monster Beverage for $2.15 billion with an option to increase it to 25%, as part of a long-term strategic partnership that includes marketing and distribution alliance, and product line swap. Year 2014. The course instructed employees to "be less white", which the course equated with being less "arrogant" and "oppressive. The 29-storey, 403 ft tower stands at the corner of Luckie Street and North Avenue. In 2005 the company introduced Coca-Cola Zero, a zero-calorie soft drink with the taste of regular Coca-Cola. Coke Florida's exclusive territory covers over 21 million consumers across 47 Florida counties and includes the major metropolitan markets of Jacksonville, Miami, Orlando, and Tampa. 12634 South 265 West Draper, UT 84020 Phone: (801) 816-5300 1-800-497-2653 Customer Care. Theres plenty to see and do at World of CocaCola. Under Candlers leadership, sales rose from about 9,000 gallons of syrup in 1890 to 370,877 gallons in 1900. [136][137] In October 2018, Coca-Cola started sponsoring the Formula 1 team McLaren with several 1 year deals being signed since then. Westborough Coca-Cola 2 Sassacus Drive Westboro, MA 01581 +1 (508) 836-5200. Coca-Cola UNITED has more than 52 facilities across six southeastern states (Alabama, Florida, Georgia, Louisiana, Mississippi and Tennessee). Since 2017, sales have dropped by over 11% owing to consumer preferences shifting away from artificial sweeteners and sugary drinks. [5] Pemberton had made many mixing experiments and reached his goal during the month of May, but the new product was as yet unnamed and uncarbonated. Since 1979, it has been impossible to miss our 29-story tower in Atlanta. The most visible building on the site is a 29-storey, 403 foot (122.8 m) high structure called One Coca-Cola Plaza. All right reserved. [2], The company makes, sells and distributes Coca-Cola products along with other beverages, distributing to a market of 65 million people in 14 states. From 1982 to 1989 the company held a controlling interest in Columbia Pictures Industries, Inc., a motion-picture and entertainment company. Victoria, KS 1310 Cathedral Avenue Victoria, Kansas 67671 (785) 735-9498. The logo, brand image, and bottle design are recognized internationally. Who We Are. Atlanta, GA 30131 The company reporting structure also includes the non-geographic segments of Global Ventures and Bottling Investments Group (BIG). Coca-Cola also acquired Barqs root beer in the United States; Inca Kola in Peru; Maaza, Thums Up, and Limca in India; and Cadbury Schweppes beverages, which were sold in more than 120 countries across the globe. Read more about our COVID policieshere. Visiting with friends is always a good ideaand the deal is about to get even sweeter! Toronto, Ontario. [10], Coca-Cola's first ad read "Coca Cola. *Online ticket sales end 2 hours before closing time each day. The Coca-Cola Company (NYSE: KO) is a total beverage company with products sold in more than 200 countries and territories. Countries That Surprisingly Don't Sell Coca-Cola. Our company's purpose is to refresh the world and make a difference. [39], In 2010, it was announced that Coca-Cola had become the first brand to top 1billion in annual UK grocery sales. The soft drink was developed in 1886 by pharmacist John Stith Pemberton. 1-800-676-COKE (2653). . The contoured Coca-Cola bottle, first introduced in 1916, was registered in 1960. We use cookies to operate our website to show you personalized content and manage our objectives as a business. | Propositions | Elections 2012, "Monsanto, DuPont Spending Millions to Oppose California's GMO Labeling Law", "Coca-Cola Named The World's Most Polluting Brand in Plastic Waste Audit", "Group sues to hold Coca-Cola, Pepsi and others liable for plastics fouling California waters", "In the war on plastic is Coca-Cola friend or foe? Lead a full-function in-house marketing team of seven with focused roles on event. [17] Following the October 2015 North American storm complex Consolidated donated bottled water to flood victims. Coca-Cola Headquarters . Our purpose is to refresh the world and make a difference. The Coca-Cola Company acquired a 40% stake in Chi Ltd on January 30, 2016. The Company operates in the Southeast, Midwest, and Mid-Atlantic portion of the United States, with corporate offices located in Charlotte, North Carolina. C2 is designed to more closely emulate the taste of Coca-Cola Classic. An illustration of a magnifying glass. We have established a platform for sustained performance in order to capitalize on that opportunity centered around disciplined portfolio growth, an aligned and engaged bottling system and winning with our stakeholders. Our hydration, sports, coffee and tea brands include Dasani, smartwater, vitaminwater, Topo Chico, Powerade, Costa, Georgia, Gold Peak, Ayataka, and BodyArmor. This article was most recently revised and updated by, https://www.britannica.com/topic/The-Coca-Cola-Company, Coca-Cola Company - Student Encyclopedia (Ages 11 and up), Coke sees slower growth ahead as price hikes moderate, Wall Street opens higher after worst week since December. 1 Coca Cola Plz NW Atlanta, GA 30313 404-676-2121. In addition to concentrates and syrups, we also manufacture, market, and sell finished sparkling soft drinks and other nonalcoholic beverages. GEBN designed its own studies to arrive at conclusions set in advance and cherry picked data to support its corporate public relations agenda. Acest buton afieaz . We are excited to bring new immersive experiences and exhibits to World of CocaCola in 2023! Please check our FAQ page for the latest on new exhibit openings, temporary and permanent closures. Nov. 2014-Dez. [4], In July 1886, pharmacist John Stith Pemberton from Columbus, Georgia invented the original Coca-Cola drink, which was advertised as helpful in the relief of headache, to be placed on sale primarily in drugstores as a medicinal beverage. MoreySmith has designed a new London-based UK headquarters for The Coca-Cola Company. [108] Similarly, in Scotland, where the locally produced Irn-Bru was once more popular, 2005 figures show that both Coca-Cola and Diet Coke now outsell Irn-Bru. Located on the corner of North Avenue and Luckie Street, the International Style building was completed in 1979. J. Paul Austin, the chairman and CEO of Coca-Cola, and Mayor Ivan Allen summoned key Atlanta business leaders to the Commerce Club's eighteenth-floor dining room, where Austin told them flatly, 'It is embarrassing for Coca-Cola to be located in a city that refuses to honor its Nobel Prize winner.